Solution is the incarnation of a believable vision. Vision is the incarnation of relatable meaning. Meaning is the incarnation of creative exploration.
What’s peculiar about the relationship between design and innovation? Why are they so related in the rhetorics of the past decades? How does design lead to innovation (if at all)? When and where do design and innovation overlap? The clues might just be here, right in the understanding of design and the perspective on innovation….