What We Talk About When We Talk About Accessibility ? If our services were not accessible enough, we could be effectively shutting out at least 1 in 10 of potential customers. “Accessibility is the practice of accommodating multiple abilities, by making products and services easier to use for more people in more situations.” – Kel…
Tag: business
Tractatus Logico-Measuremicus: Goal Comes Before Measurement, Not Vice Versa
1. Goal comes before measurement 1.1 Before making any kind of measurement, we need to set goals first 1.2 Measurement can only be created according to goals 1.2.1. To measure anything, we always use a set of criteria for quantitative or qualitative qualification 1.2.2 The set of criteria reflects the aspects or angles from which…
Book Preview: Strategic Design Thinking
Strategic Design Thinking: Innovation in Products, Services, Experiences and Beyond by Natalie W. Nixon The Bottom Line Perspectives matter a lot. If you think you know what design thinking is about, read it and think again. Official Summary Who can design? For too long, that question has highlighted the supposed division between right-brain dominant “creative types” and left-brain dominant “analytical types.” Such a division…
Book Review: Design Thinking
Design Thinking: Integrating Innovation, Customer Experience, and Brand Value by Thomas Lockwood The Bottom Line Since design thinking is so many things that experts and practioners can’t even agree with each other on a definition, at least you get to know what Design Thinking is likely NOT. And that’s extremely beneficial. Official Summary Design Thinking confirms that design, as a process and as…
Book Review: The Myths of Innovation
The Myths of Innovation by Scott Berkun Amazon | Official Site Official Summary: the classic bestseller, takes you on a hilarious, fast-paced ride through the history of ideas. You’ll learn to transcend the false stories that deceive many business experts, scientists, and much of pop culture, with history based lessons on how to invent, create and…
Book Review: Frame Innovation
Frame Innovation: Create New Thinking by Design By Kees Dorst Amazon | MIT Press | GoodReads Overview: When organizations apply old methods of problem-solving to new kinds of problems, they may accomplish only temporary fixes or some ineffectual tinkering around the edges. Today’s problems are a new breed-open, complex, dynamic, and networked-and require a radically different response. In…
Book Review: Data Science for Business
Data Science for Business: What you need to know about data mining and data-analytic thinking By Foster Provost, Tom Fawcett Amazon | O’Reilly Official intro: Written by renowned data science experts Foster Provost and Tom Fawcett, Data Science for Business introduces the fundamental principles of data science, and walks you through the “data-analytic thinking” necessary…
Book Review: Message Not Received
Message Not Received: Why Business Communication Is Broken and How to Fix It by Phil Simon Amazon | Official Site The Bottom Line Get to know your enemy of communication: jargon and email abuse. Noah’s Review The Importance of Communication Well Explained with Funny, Thought-Provoking Stories I doubt it’s possible for anyone to underestimate the importance…
